Practical Guide to AI for Small Business

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Join us for our next Better Business Skills workshop: Practical Guide to AI for Small Business.

Learn how to utilise Artificial Intelligence (AI) within your business. In this practical session we’ll guide you through the basics of AI, Machine Learning and Language Models. We’ll cover the benefits that AI driven tools can add to your business and discuss everything you’ll need to know to do so safely and comply with regulations.

We’ll showcase practical steps for implementing AI solutions to enhance efficiency, innovation, and competitiveness. Attendees will explore the fundamentals of AI, understand its impact on various business functions, and learn how to develop an AI adoption strategy tailored to your unique business needs. Whether you’re looking to optimise operations, enhance customer experiences, or drive data-driven decision-making, this session will provide you with the knowledge and tools to start your AI journey.

What to Expect:

Insights from leading AI and Data presenters including Jennifer Ganske (Regional Development and Engagement Manager, Local NBN) and Matt Cowdell (Director, Arthur Street Digital)

What you'll learn:

  • Introduction to AI for Business
  • Assessing AI Readiness
  • Building AI Capabilities
  • Creating a Roadmap for AI Adoption
  • AI Use Cases
  • Ethical and Legal Considerations
  • Measuring Impact

Your Presenters:

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Jennifer Ganske is a seasoned digital strategist with a robust background in enhancing digital participation for businesses and communities. At NBN, she served as the National Segment Head of Arts and Tourism before taking on Regional Development and Engagement for Southwest Victoria, driving initiatives to boost digital inclusion and connectivity. Jennifer is also the founding Chair and current digital lead board member of Cultural Attractions of Australia, a key tourism partnership under the Signature Experiences of Tourism Australia.

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Matt Cowdell is a Director at Arthur St. Digital, and has years of digital, news and marketing experience. Matt has a Bachelor Degree in Commerce with majors in Marketing and Interactive Marketing. Arthur St. is A Digital agency utilising the best features of both traditional and digital media to reach their client's target audience, project an impactful message, and generate business growth.

 

Light refreshments provided.

Free, but registrations required.

Don’t miss out on this free opportunity to gain practical AI knowledge and tools! Register now!

 

Sponsored by NBN Local and Surf Coast Shire Council. 

 

 

When

  • Thursday, 26 September 2024 | 10:00 AM - 12:00 PM

Location

Great Ocean Road Resort, 105 Great Ocean Rd, Anglesea, 3230, View Map

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