Torquay Wayfinding Signage Strategy & Design Guidelines

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Wayfinding signage is designed to assist people to navigate townships through the use of maps and directional signage. 

Thanks to everyone who provided feedback on the draft guidelines.Your feedback and contributions will be reviewed and shared with Council, who will consider adoption of the final strategy and guidelines at a future Council meeting.


Council's draft Torquay Wayfinding Signage Strategy and Design Guidelines aim to deliver a coordinated signage system that supports connectivity and walk-ability for Torquay residents, businesses and visitors.

The strategy will guide the future development of wayfinding signage within the Torquay township. The design guidelines have been tailored to fit with the local context, while ensuring that signage is accessible and recognisable to residents and visitors. 

View the draft Torquay Wayfinding Strategy and Design Guidelines(PDF, 10MB) 

Project Background

Currently there is a lack of wayfinding signage in an overall cluttered signage landscape across Torquay, creating a fractured experience and lack of awareness of pathways, connections and significant points of interest, for residents and visitors.

In 2021, the Torquay Wayfinding Signage Strategy and Design Guidelines project commenced, jointly funded by the State Government’s Growing Suburbs Fund and Council.

The project will deliver a comprehensive and coordinated wayfinding signage system that creates greater connectivity, walk ability and legibility for the Torquay residents, businesses and visitors.

The project comprises two stages:

  • Stage 1 - Strategy and Design Guidelines
  • Stage 2 - Manufacture and Installation

The aim of this strategy is to achieve greater precinct connectivity, strengthen the Torquay Town Centre, and provide an enhanced experience for community and visitors through a contemporary, clear and consistent wayfinding signage.